Protecting the Creators of the American Dream

About Us

WBA Insurance Services is committed to providing quality insurance products at an affordable price. We are guided in our activities and behaviors by the following values:

Ethics and Integrity - We will adhere to the highest standards of ethics and integrity.

Service - We will exceed the service expectations from our members and clients.

Quality - The first time and every time, the best programs we can find.

Communication - Inform, educate and respond to our members and clients.

Relationships - Care, trust, honesty and respect will be shown in every situation.

Teamwork - We will cooperate with and contribute to all initiatives and goals of the Wisconsin Builders Association® and it's members

Professionalism - We will be a resource of exceptional value to our members and clients.

Continuous Improvement - WBA Insurance Services will continue to seek out the best insurance options for members and clients.

Jerry Deschane, CAE
Chief Executive Officer, WBA Insurance Services
Wisconsin Builders Association Executive Vice President

Jerry manages the operations, affairs and resources of WBA in accordance with the mission, vision and strategic plan of the WBA. Jerry is a frequent traveler to local associations to represent WBA and listen to member concerns. Jerry works closely with the WBA senior officers in developing the WBA budget and managing association issues. He also serves as the Executive Director of the Wisconsin Builders Foundation, the charitable arm of WBA and CEO of WBA Insurance Services.